Privacy Policy

1. Who We Are

This document outlines a comprehensive framework for the Privacy Policy of myshopmen.com, designed to inform users about the collection, utilization, sharing, and protection of their personal information. The policy emphasizes transparency and adherence to applicable United States privacy laws and regulations. Establishing clear ownership and providing accessible contact information at the outset is a foundational step in building user trust and fulfilling essential legal requirements for consumer engagement regarding privacy rights. This upfront disclosure signals a commitment to transparency, setting a professional tone for the entire document and clearly identifying the entity responsible for data processing.  

This policy applies to all visitors, users, and customers interacting with myshopmen.com and its associated services, effective as of the date specified at the end of the document.

2. Information We Collect

This section details the categories of personal information myshopmen.com collects, the sources from which this information is obtained, and specific examples within each category. A structured approach to categorizing collected data is essential for compliance with regulations such as the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), which mandate the disclosure of “categories of personal information your business has collected over the past 12 months”. By organizing data into legally recognized categories, the policy directly addresses a core disclosure requirement, enhancing user understanding of data collection scope and streamlining future compliance efforts.  

Personal Information You Provide Directly

When interacting with myshopmen.com, users directly provide various types of personal information. This includes:

  • Account Information: Details such as usernames, passwords, and security questions are collected when a user creates an account, enabling personalized experiences and secure access.  
  • Order Information: For processing purchases, data like name, billing address, shipping address, payment confirmation details, email address, and phone number are crucial for payment processing, order fulfillment, and delivery management.  
  • Customer Support Information: Any details provided during communications with myshopmen.com, whether through email, chat, or phone, including inquiries, complaints, or feedback, are collected to facilitate effective customer service.  
  • Marketing Preferences: Information supplied when subscribing to newsletters or promotional communications, typically an email address or phone number for SMS marketing, is gathered to manage communication preferences.  
  • Product Reviews and Feedback: Content submitted by users in the form of product reviews, ratings, and associated identifiers helps improve product offerings and user experience.

Information Collected Automatically

As users navigate myshopmen.com, certain information is automatically collected through technological means:

  • Log Data: This encompasses technical details from the user’s browser, such as IP address, date and time of request, time zone difference, the name of the requested file, access status (HTTP status code), volume of data transferred, referring page, operating system, browser type, language, and version. This data is collected for informational purposes, system security, and analytical insights.  
  • Device Information: This includes specifics about the device used to access the website, such as device type, screen size, and unique device identifiers.
  • Cookies and Tracking Technologies:
    • Explanation of Cookies: Cookies are small text files assigned to a user’s browser and stored on their device. They facilitate the flow of specific information to the website that set the cookie, such as user settings or data for system interaction.  
    • Types of Cookies:
      • Session Cookies: These store a session ID to link different browser requests to a common session, allowing the system to recognize the device during a single visit. They are automatically deleted upon logout or browser closure.  
      • Persistent Cookies: These remain on the device for a set period, enabling the browser to be recognized on subsequent visits to recall preferred information and settings. They are automatically deleted after their specified lifespan.  
      • Third-Party Cookies: These are placed on a user’s device by partner companies when the website is visited. They contain information about website usage, such as pages and products viewed, and are often collected in a pseudonymized manner.  
    • Other Tracking Technologies:
      • Web Beacons/Tracking Pixels: These are single-pixel image files embedded in emails (e.g., newsletters) or on the website. They establish a connection to the website, allowing for log file analysis and tracking of email opens or link clicks.  
      • Conversion Tracking: These technologies, often involving cookies, are used to measure the effectiveness of advertising activities by monitoring user actions after viewing or clicking an advertisement.  
      • Retargeting/Remarketing: These technologies employ cookies to record and evaluate user behavior, enabling the display of individually tailored advertisements to users who have previously shown interest in products on the website.  
      • Event Data: Information collected by tracking pixels (e.g., TikTok Pixel, Taboola Pixel) from website visitors who arrived via advertisements. This includes browser session details, IP address, device/browser information, and ads viewed.  
  • IP Anonymization/Pseudonymization: To prevent direct personal association with data subjects, IP addresses may be shortened or processed (e.g., by removing the last octet). Additionally, data may be collected with an identification number that is not combined with other personal data, thereby ruling out direct personal reference through pseudonymization.  

Information from Third Parties

Myshopmen.com also obtains information from third parties that support its online retail operations:

  • Payment Processors: Confirmation of payment and relevant transaction details are received from payment processing services.  
  • Shipping Partners: Updates regarding delivery status are provided by shipping and logistics partners.
  • Marketing & Advertising Partners: Data may be received from these partners to enhance advertising targeting or measure the effectiveness of campaigns. This can include hashed email addresses used for matching with existing customer accounts to improve conversion measurement.  
  • Review Services: Feedback about seller performance or specific products may be obtained from third-party review platforms.  
  • Analytics Providers: Aggregated or pseudonymized data about website usage is received from analytics service providers.  

Sensitive Personal Information (SPI)

Sensitive Personal Information (SPI) is defined as data that, if stolen or misused, could cause significant harm to an individual. Examples include account log-in details, financial account information, debit or credit card numbers with security codes, passwords, and credentials allowing access to an account. Myshopmen.com collects financial account information (e.g., credit card details) and account login credentials during the purchase and account creation processes.  

The collection of such data necessitates heightened security measures and careful handling. This information is processed with enhanced security protocols, such as encryption, and is not used or disclosed for purposes other than providing the requested services (e.g., processing payments, managing user accounts), unless explicitly consented to by the user or required by law. Explicitly acknowledging the collection of SPI and detailing its handling, including enhanced security and limited use, demonstrates an awareness of the higher protection afforded to this data type. This approach builds trust with consumers and positions the policy to address potential future state-level SPI regulations or expanded rights concerning such data.

Table 1: Categories of Personal Information Collected

The following table summarizes the categories of personal information collected by myshopmen.com, providing specific examples and their sources, in alignment with requirements for transparency under US privacy laws.

Category of Personal Information (as per CCPA/CPRA) Specific Examples of Data Points Sources of Collection
Identifiers Name, Email Address, Postal Address, Phone Number, IP Address, Unique Device Identifiers, Account Username Directly from you, Automatically from your device
Commercial Information Records of products purchased, Items viewed, added to cart or wishlisted, Payment confirmation, Transaction details Directly from you, Automatically from your device, From Payment Processors
Internet or Other Electronic Network Activity Information Browsing history, Search history, Information regarding your interaction with an internet website, application, or advertisement, Log data, Device information, Cookie data, Event data Automatically from your device
Geolocation Data IP address-derived location (general), Geo-localization for fraud prevention Automatically from your device, From Third-Party Service Providers (e.g., Google Maps Autocomplete)
Sensitive Personal Information Account log-in details (username & password), Financial account information (e.g., credit/debit card number and security code) Directly from you
Inferences Drawn from Other Personal Information Product recommendations, Personalized shopping experiences, Customer profiles reflecting preferences and characteristics Automatically from your device, From Marketing & Advertising Partners
Customer Support Information Details provided in communications with customer support, Inquiries, Complaints, Feedback Directly from you

3. How We Use Your Information

Myshopmen.com utilizes the collected personal information for a variety of specific purposes, all aimed at enhancing the user experience, ensuring security, and complying with legal obligations.

To Provide Products and Services

The primary use of personal information is to facilitate the core operations of the e-commerce platform. This includes processing payments securely and fulfilling orders efficiently. Personal data is used to manage user accounts and preferences , notify customers about their purchase status, arrange shipping, and assist with returns. Furthermore, it enables the facilitation of product reviews and customer feedback, contributing to continuous service improvement. Providing robust customer support, including answering questions and handling complaints, also relies on this information.  

For Marketing and Promotional Purposes

Personal information is leveraged to deliver relevant marketing and promotional content. This involves sending emails, text messages, or postal mail about promotions, advertising, and new product releases. The data also allows for the personalization of the shopping experience, offering product recommendations and tailored advertising based on user behavior and preferences. Conversion tracking is employed to measure the success of advertising campaigns, while retargeting and remarketing strategies display interest-based ads to users who have previously interacted with the site. Encrypted user data, such as hashed email addresses, may be used with advertising platforms to enhance conversion measurement. Users are provided mechanisms to manage their communication preferences and opt-out of promotional messages.  

It is important to distinguish between different types of marketing communications. While federal law, such as the CAN-SPAM Act, generally permits sending commercial emails unless a recipient opts out, federal and state regulations, particularly the Telephone Consumer Protection Act (TCPA), impose stricter requirements for text message and telemarketing calls. For these channels, express written consent is typically required for marketing communications, representing a significant area of class action risk if not managed correctly. Therefore, myshopmen.com’s policy clearly differentiates the consent requirements for email versus SMS/calls, emphasizing the higher bar for the latter to mitigate potential legal exposure.  

For Security and Fraud Prevention

A critical use of personal information is for maintaining the security and integrity of the platform. This includes detecting, investigating, and preventing fraudulent, illegal, or harmful activities. Fraud prevention checks are conducted, often involving automated decision-making processes based on geo-localization and comparison with previous transactional data, to prevent abuse of payment methods. While such automated decisions, like the refusal of a payment method, are designed to protect against payment defaults, myshopmen.com acknowledges the importance of user recourse. Should an automated decision significantly impact a user, a mechanism for challenging that decision and having it reviewed by a human will be provided. This practice, while not explicitly mandated by all US privacy laws like the CCPA/CPRA, aligns with best practices for consumer trust and fairness, anticipating potential future regulatory developments in automated decision-making.  

For Analytics and Service Improvement

Collected data is instrumental in analyzing website usage, traffic patterns, and user behavior. This analysis helps to improve website functionality, enhance the user experience, and refine product offerings. Information is also used to recognize and document errors and performance problems, contributing to the overall technical stability of the platform. Furthermore, data may be utilized to conduct surveys, gathering valuable feedback to continuously improve services.  

For Legal Compliance and Business Operations

Personal information is processed to ensure compliance with various legal obligations, including commercial and tax regulations. It is also used to resolve disputes and enforce applicable contracts and policies. In certain circumstances, data may be disclosed in response to law enforcement requests or court orders. Additionally, personal information may be involved in business transfers, such as mergers, acquisitions, or sales of company assets.  

4. How We Share Your Information

Myshopmen.com shares personal information with various third parties to support its operations, deliver services, and for marketing purposes. This section distinguishes between disclosures for business purposes and potential “sales” or “sharing” as defined under California law. A comprehensive approach to disclosing third-party partners, categorized by their function, provides a higher level of transparency. While not every sub-processor needs to be named, providing examples of major partners helps meet the spirit of disclosure requirements under laws like the CCPA/CPRA and establishes a robust foundation for internal data mapping and vendor management.

With Service Providers

Trusted third-party service providers are engaged to perform functions on behalf of myshopmen.com. These include:

  • Hosting Providers: Services like Fastly, Inc. and Amazon Web Services, Inc. are utilized for displaying the website and ensuring its stability and security.  
  • Payment Processors: Companies such as ADYEN B.V. and PayPal securely process payments.  
  • Shipping and Fulfillment Partners: Services like parcelLab GmbH facilitate order delivery and tracking.  
  • Analytics Providers: Google Analytics, Adobe Analytics, and Hotjar Ltd. are used to analyze website usage and improve services.  
  • Customer Service and Communication Platforms: Sematell GmbH, Hootsuite Media, Inc., LiveChat Inc., and Momentive Europe UC (SurveyMonkey) assist in managing customer inquiries, communications, and feedback.  
  • Error Monitoring Services: Raygun Limited and Functional Software, Inc. (Sentry) are employed to detect and document errors and performance problems, ensuring technical stability.  
  • Email Marketing and CRM Platforms: Emarsys eMarketing Systems AG handles the technical aspects of sending newsletters and product recommendations, including statistical evaluation of user behavior.  

With Business Partners

Personal information may be shared with business partners for specific operational and marketing functions:

  • Advertising and Marketing Platforms: To deliver targeted advertisements, measure ad effectiveness, and manage remarketing campaigns, data may be shared with platforms such as Google LLC (Google Ads), Meta Platforms, Inc. (Meta Custom Audiences, Meta Pixel), Reddit Inc., Pinterest Europe Limited, LinkedIn Corporation, Microsoft Corporation (Bing Ads), TikTok Information Technologies Limited, Snap, Inc., Taboola Europe Limited, and Criteo SA.  
  • Review Services: eKomi Ltd and TrustPilot A/S are used to collect and display customer feedback.  
  • Affiliate Networks: Ad pepper media GmbH (Webgains), ShareASale, Inc., and AWIN AG are utilized to track referrals and measure the success of affiliate marketing efforts.  

For Legal Compliance and Protection

Personal information may be disclosed when required by law, court order, or governmental regulation. It may also be shared to protect the rights, property, or safety of CustomCraze LLC, myshopmen.com, its users, or others, or to detect, prevent, or otherwise address fraud, security, or technical issues.  

In Business Transfers

In the event of a merger, sale of company assets, financing, or acquisition of all or a portion of myshopmen.com’s business by another company, personal information may be transferred in connection with, or during negotiations of, such transactions.  

Disclosure of Personal Information for Business Purposes

Myshopmen.com may disclose certain categories of personal information to third parties for various business purposes. These purposes are defined as uses of personal information that are reasonably necessary and proportionate to achieve the operational objectives for which the information was collected or processed, and are compatible with the context in which it was originally gathered. Such purposes include: auditing, ensuring security, debugging to identify and repair errors, short-term transient use, performing services on myshopmen.com’s behalf (e.g., customer service, order fulfillment, payment processing), conducting internal research for technological development, and activities to verify or maintain the quality or safety of services.  

“Sale” or “Sharing” of Personal Information (as defined by CCPA/CPRA)

Under California law, “selling” personal information refers to disclosing it to a third party for monetary or other valuable consideration, while “sharing” means disclosing it for cross-context behavioral advertising. Given the use of various advertising and marketing platforms (as detailed in the “With Business Partners” section), myshopmen.com may “share” certain categories of personal information, such as Internet Activity Information, Commercial Information, and Identifiers, with third-party advertising partners for cross-context behavioral advertising purposes. This practice allows myshopmen.com to display personalized advertisements to users on other websites or platforms and may be considered a “sale” or “sharing” under California law. It is crucial to explicitly state whether a business engages in “selling” or “sharing” as defined by California law, as this triggers specific user rights, particularly the “Right to Opt-Out of Sale/Share.” Failing to address this explicitly can represent a compliance gap.  

Myshopmen.com does not knowingly “sell” or “share” the personal information of individuals under 16 years of age, as defined by applicable law.  

Table 2: Categories of Personal Information Disclosed for Business Purposes and/or Sold/Shared

The following table outlines the categories of personal information disclosed by myshopmen.com, specifying the categories of recipients, the purpose of disclosure, and whether the disclosure constitutes a “sale” or “sharing” under California law. This table is critical for transparency and compliance with CCPA/CPRA requirements, which mandate disclosure of categories of personal information sold or disclosed for business purposes over the preceding 12 months.  

Category of Personal Information Category of Recipients Purpose of Disclosure Whether “Sold” or “Shared” (for CA residents)
Identifiers (e.g., Name, Email, IP Address, Device ID) Service Providers (e.g., Payment Processors, Shipping Partners, Analytics Providers, Customer Service Platforms), Advertising Partners, Affiliate Networks Providing Services, Customer Support, Analytics, Fraud Prevention, Marketing/Advertising (Business Purpose), Cross-Context Behavioral Advertising Disclosed for Business Purposes, May be Shared
Commercial Information (e.g., Purchase History, Product Views) Service Providers (e.g., Analytics Providers, Customer Service Platforms), Advertising Partners, Affiliate Networks Providing Services, Analytics, Marketing/Advertising (Business Purpose), Cross-Context Behavioral Advertising Disclosed for Business Purposes, May be Shared
Internet or Other Electronic Network Activity Information (e.g., Browsing Data, Interaction with Ads) Service Providers (e.g., Analytics Providers, Error Monitoring), Advertising Partners, Affiliate Networks Analytics, Website Improvement, Error Detection, Marketing/Advertising (Business Purpose), Cross-Context Behavioral Advertising Disclosed for Business Purposes, May be Shared
Geolocation Data (e.g., IP-derived location) Service Providers (e.g., Analytics Providers, Fraud Prevention Services) Analytics, Fraud Prevention, Providing Services Disclosed for Business Purposes
Sensitive Personal Information (e.g., Account Log-in, Payment Information) Service Providers (e.g., Payment Processors) Processing Payments, Account Management, Security & Fraud Prevention Disclosed for Business Purposes (Not Sold/Shared)
Inferences Drawn from Other Personal Information Advertising Partners Marketing/Advertising (Business Purpose), Cross-Context Behavioral Advertising Disclosed for Business Purposes, May be Shared

5. Cookies and Tracking Technologies

Myshopmen.com utilizes cookies and other tracking technologies to enhance user experience, analyze website performance, and facilitate targeted advertising.

Explanation of Cookies

As previously noted, cookies are small text files stored on a user’s device. They are used to store settings or data for exchange with the system, enabling various functionalities. These include:  

  • Session Cookies: These cookies store a session ID to link different browser requests to a common session, allowing the system to recognize the device during a single visit. They are automatically deleted when a user logs out or closes their browser.  
  • Persistent Cookies: These cookies remain on a user’s device for a specified period, allowing the browser to be recognized on subsequent visits. This enables the recall of preferred information and settings. They are automatically deleted after their predetermined lifespan.  
  • Third-Party Cookies: These cookies are stored on a user’s device by partner companies when the website is visited. They typically contain information about website usage, such as pages and products viewed, and are often collected in a pseudonymized manner.  

Other Tracking Technologies

Beyond cookies, myshopmen.com employs additional tracking technologies:

  • Web Beacons/Tracking Pixels: These are single-pixel image files embedded in emails or on the website. They establish a connection to the website, permitting log file analysis and tracking of email opens or link clicks.  
  • Conversion Tracking: These technologies are used to measure the success of advertising activities by tracking user actions after viewing or clicking an advertisement.  
  • Retargeting/Remarketing: These technologies are employed to show individually tailored advertising to users who have already shown interest in products on the website.  

Your Choices Regarding Cookies and Tracking

Users have several options for managing their preferences regarding cookies and tracking technologies:

  • Browser Settings: Most web browsers allow users to manage cookie preferences. Users can configure their browser to block all cookies, delete existing cookies, or notify them when a cookie is being placed.
  • Opt-out Cookies: Some services offer specific “opt-out cookies.” When placed, these cookies prevent the recording of data for that specific website in the future. It is important to note that these opt-out cookies are set per top-level domain, per browser, and per device, meaning they only prevent data recording for that particular configuration.  
  • Ad Industry Opt-Outs: Users can also opt out of interest-based advertising from many third-party advertising networks through industry-wide opt-out pages provided by organizations such as the Digital Advertising Alliance (DAA) or the Network Advertising Initiative (NAI).
  • Do-Not-Track (DNT) Signals: The policy explicitly addresses the stance on Do-Not-Track (DNT) signals. Currently, there is no universally accepted technical standard for how websites should respond to DNT signals. As such, myshopmen.com does not currently respond to or alter its practices in response to DNT signals or other similar mechanisms. This disclosure is provided to manage user expectations and fulfill relevant disclosure requirements, even if the signals are not honored. Myshopmen.com will continue to monitor developments in this area.  

6. Your Privacy Rights and Choices (US Consumers)

This section is paramount for addressing US privacy compliance, particularly for California residents, by outlining specific consumer rights and the mechanisms for exercising them.

Overview of US Privacy Law Landscape

It is important for users to understand that United States privacy law is a complex patchwork of national, state, and local privacy laws and regulations, rather than a single comprehensive national law. Consequently, the specific privacy rights available to individuals may vary depending on their state of residency.  

California Consumer Privacy Act (CCPA/CPRA) Rights

Even if myshopmen.com does not currently meet all the specific thresholds for CCPA/CPRA applicability (e.g., annual gross revenue exceeding $26.625 million, processing data from 100,000 or more California consumers/households, or deriving 50% of revenue from selling/sharing California residents’ personal data) , the business commits to providing these rights as a best practice for all US consumers, with particular emphasis on those in California. Adopting CCPA/CPRA compliance from the outset, even if not strictly mandated by initial thresholds, is a strategic approach for any US-focused e-commerce business. This proactive stance helps future-proof the business against growth that might trigger compliance requirements, prepares for new state-level privacy laws, and significantly builds consumer trust by establishing a high baseline for privacy practices across all US operations. This approach simplifies overall compliance management and positions myshopmen.com favorably in an increasingly privacy-conscious market.  

Under the CCPA/CPRA, California residents have the following rights:

  • Right to Know/Access: Consumers have the right to request information regarding the categories of personal information collected, sold, or disclosed about them; the purposes for which personal information is collected or sold; the categories of sources from which personal information is collected; the categories of third parties with whom personal information is shared; and specific pieces of personal information collected about them in the past 12 months.  
  • Right to Delete: Consumers have the right to request the deletion of personal information collected from them, subject to certain exceptions defined by law.  
  • Right to Correct: Consumers may have the right to request the correction of inaccurate personal information held by myshopmen.com.  
  • Right to Opt-Out of Sale/Share: Consumers have the right to direct myshopmen.com not to “sell” or “share” their personal information. This right specifically applies to the disclosure of personal information for cross-context behavioral advertising. This right is a cornerstone of California privacy law, and the policy must not only explain its existence but also provide clear, accessible mechanisms (such as a dedicated link on the homepage and footer) for users to exercise it. This is a primary point of regulatory scrutiny and a common source of consumer complaints if not handled correctly.  
  • Right to Non-Discrimination: Consumers have the right not to be discriminated against for exercising their privacy rights. This means myshopmen.com will not deny goods or services, charge different prices, or provide a different level or quality of goods or services because a consumer exercised their CCPA/CPRA rights.  
  • Right to Limit Use and Disclosure of Sensitive Personal Information: Where applicable, consumers have the right to limit the use and disclosure of their sensitive personal information to that which is necessary to perform the services or provide the goods reasonably expected by an average consumer.  
  • Right of Portability: Consumers may have the right to receive a copy of their personal information and, where technically feasible, request its transfer to a third party under certain circumstances.  
  • Right to Appeal: Consumers may have the right to appeal a denied request by replying directly to the denial notification.  

How to Exercise Your Rights

Myshopmen.com provides clear instructions on how consumers can exercise their privacy rights. Providing multiple, clearly stated contact channels for privacy requests significantly enhances user accessibility and demonstrates good faith compliance. Explicitly listing a toll-free number for CCPA/CPRA compliance is essential. Consumers can submit requests through the following methods:  

  • Email: support@myshopmen.com
  • Phone: +1 719 402 9411 (a toll-free number is provided for CCPA/CPRA compliance)
  • Website Form (if available on myshopmen.com)
  • Physical Mail: 1942 Broadway St. STE 314C Boulder CO 80302 US  

To protect user privacy and security, myshopmen.com may ask for identity verification before processing requests. Users are also permitted to designate an authorized agent to make requests on their behalf, provided they furnish proof of authorization.  

“Do Not Sell or Share My Personal Information” Link

In compliance with California law, a clear and conspicuous link titled “Do Not Sell or Share My Personal Information” will be provided on the homepage and in the footer of myshopmen.com. This link will direct users to a dedicated page where they can easily exercise their right to opt-out.  

Managing Communication Preferences

Users have specific controls over marketing communications:

  • Email Marketing (CAN-SPAM Act): Users can opt out of promotional emails at any time by utilizing the “unsubscribe” option prominently provided in every commercial email message.  
  • SMS/Text Message Marketing (TCPA): For text message marketing, express written consent is required before sending messages. Users can opt out of text messages by replying “STOP” to any message received or by contacting myshopmen.com directly. Myshopmen.com will not send marketing calls to wireless numbers without prior express written consent, in strict adherence to federal and state regulations.  

“Shine the Light” Law (California Civil Code Section § 1798.83)

California residents have the right to request information about the disclosure of their personal information to third parties for direct marketing purposes during the preceding 12 months. To make such a request, consumers should contact myshopmen.com using the contact details provided in this Privacy Policy.  

7. Children’s Privacy

Myshopmen.com takes the privacy of minors seriously and adheres to relevant regulations concerning children’s online data.

Compliance with COPPA (Children’s Online Privacy Protection Act)

Myshopmen.com is not intended for individuals under the age of 13. Consistent with the Children’s Online Privacy Protection Act of 1998 (COPPA), myshopmen.com does not knowingly collect personal information from children under 13 years of age.  

Statement Regarding Individuals Under 16

Should myshopmen.com become aware that personal information has been collected from an individual under 13 without verifiable parental consent, immediate steps will be taken to delete such information. Furthermore, myshopmen.com explicitly states that it has no knowledge of “sharing” or “selling” the personal information of individuals under 16 years of age, as defined by applicable law. This commitment extends privacy protection beyond the COPPA threshold of 13, aligning with the more stringent aspects of CCPA/CPRA concerning minors up to 16 years of age regarding the sale or sharing of their data. Given that sneakers appeal to teenagers (13-16), this proactive stance minimizes risk within a demographic that may interact with the site, even if the site is not directly “directed at children” under COPPA.  

8. Data Security

Myshopmen.com implements robust measures to protect user data against unauthorized access, loss, or misuse.

Measures Taken to Protect Personal Information

Reasonable technical and organizational measures are employed to secure the website and all submitted private information against loss, tampering, unauthorized access, and other malicious acts.  

  • Encryption: Transport Layer Security (TLS) technology and Secure Sockets Layer (SSL) connections are utilized to encrypt the order process and protect data in transit, including login credentials and customer orders. This prevents unauthorized access by third parties during data transmission.  
  • Fraud Prevention: Myshopmen.com incorporates fraud prevention checks, often conducted through its payment processor. These checks may involve geo-localization and comparison with previous data to prevent the abuse of payment methods and protect against payment defaults.  
  • Access Controls: Access to personal information is strictly limited to authorized employees and service providers who require the information to perform their duties. These individuals and entities are subject to stringent contractual confidentiality obligations.

Beyond generic statements of “reasonable measures,” explicitly naming technologies like TLS/SSL and detailing fraud prevention mechanisms adds credibility and transparency to the security section. This approach reassures users that concrete steps are being taken to protect their data.

User Responsibilities

Users can enhance the security of their data by setting up a password-protected account for future purchases. It is the user’s responsibility to maintain the confidentiality and security of their account password.  

9. Data Retention

Myshopmen.com retains personal information for specific periods based on operational needs and legal obligations.

Criteria for Retaining Personal Information

Personal information is stored only for as long as necessary to fulfill the purposes for which it was collected. This includes retaining data to:

  • Maintain user accounts and provide the requested services.  
  • Comply with legal obligations, including commercial and tax regulations.  
  • Resolve disputes and enforce applicable myshopmen.com contracts and policies.  

Compliance with Commercial and Tax Regulations

Due to commercial and tax regulations, myshopmen.com is legally obligated to store order, address, and payment data for a period of up to ten (10) years. Personal information will be deleted or anonymized when it is no longer necessary for these defined purposes, unless a longer retention period is explicitly required or permitted by law. Explicitly stating that data is retained for specific legal reasons, such as tax and commercial regulations, and providing a concrete timeframe (e.g., 10 years for transactional data), adds precision and legal robustness to the data retention policy. This manages user expectations about data deletion timelines, especially concerning transactional information.  

10. Third-Party Links

Myshopmen.com may contain links to third-party websites that are not operated by CustomCraze LLC. This Privacy Policy applies solely to the practices of myshopmen.com and does not extend to the practices of these external third parties. Users are strongly encouraged to review the privacy policies of any third-party sites they visit. Myshopmen.com is not responsible for the content, privacy policies, or practices of any third-party websites or services.

11. Changes to This Privacy Policy

Myshopmen.com reserves the right to update this Privacy Policy periodically to reflect changes in practices, technology, or legal requirements. Users will be notified of any material changes by posting the revised Privacy Policy on this page and updating the “Effective Date” at the top of the policy. Users are encouraged to review this Privacy Policy periodically for any changes to stay informed about how their information is being handled.

Effective Date: 25/07/2025